The 10 Most Common Myths About Adobe’s Creative Cloud Back

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    With over one million customers having already joined in just seven months since it was launched, Adobe’s new Creative Cloud offering has been a success exceeding even the company’s own expectations. Still, there are a lot of misconceptions out there that we see from time to time, or that some folks seem to believe… (do you?)  Here below we dispel and debunk the top 10 most common myths we’ve heard – and hopefully even if you already know the scoop or use Creative Cloud you’ll pick something up… read on!

    What's Inside the Adobe Creative Cloud?

     

    Myth #1: “‘Creative Cloud’ sounds like cloud storage only – which is just a way to store your files, and I already have Dropbox which is free.”

    Some may find the name misleading – but the Creative Cloud is actually a comprehensive collection of creative tools and services including all fourteen CS6 productsAcrobat XI Pro,Adobe MuseLightroom 4Digital Publishing SuiteAdobe Edge, and more… You do also get 2-20 gigabytes of online storage space for sharing, syncing, and intelligent viewing of your files, but that is only one piece of of the big picture.

    Myth #2: “I don’t want to be constantly connected to the Internet to start and run my creative apps; what happens when I’m on a plane?”

    You do not have to be continually connected to the Internet.  Once your applications are installed, online access is only required once per month for revalidation of your membership. And there are solutions in place if you will be offline for an extended period – like traveling for a couple months without web access… just contact Customer Service.

    Debunking the Myths About Adobe Creative Cloud

    Myth #3: “The applications can’t be very powerful if they are running in a browser – trying to run Photoshop over the web is going to be really slow.”

    None of the the products mentioned above are hosted or web-based versions… These are desktop applications you download and install on your computer, and work just like usual – these are not web applications, it’s not“software as a service” (SaaS), and your CS6 programs like Photoshop will run the same as always.

    Myth #4: “The subscription model sounds like it might be more expensive than perpetual licensing, so it may not be worth it to me.”

    When you add up the price tags of all the individual products you can install and use in the Creative Cloud, the total value is more than US$10,000. The CS6 Master Suite by itself sells for $2,600, and that’s just part of what you get… All upgrades are included, as well as early access to new features and free professional training. You can access all of these leading products for $19-$49 a month, one year at a time – compare the two options in detail here.

    Myth #5: “So I can have the entire latest Master Collection and more for $1-2/day, and do anything with it – it must be too good to be true, no?”

    There’s no catch. It works exactly as described, you can imagine and create without bound­aries using all of the world’s best tools for photo, image, video, audio, graphics, illustration, web, print, mobile, publishing, gaming, animation, development and design – and so far the overall user reviews and ratings are close to 5 stars out of five.  And if you only want to use one single application, then you can sign up for even less with a Single-App Membership.

    Myth #6: “Well, then Adobe is going to entice everyone to the Cloud – and once we are all hooked, they are going to jack up the prices.”

    Note that the prices of Adobe’s subscription-based offerings have only fallen since initial introduction three years ago… You’ve got elasticity of the demand curve – the lower the monthly rate, the more people sign up, the greater the cost is spread out, and repeat. It’s a virtuous cycle in our view – and if anything, no guarantees but we think prices will continue to drop as the Cloud grows.

    Myth #7: “If my friend or client or colleague isn’t a Creative Cloud member, I can’t share my files with them.”

    You easily set different levels of sharing for any or all of your stored files online, including sharing them publicly with anyone who is not a member. They will be able to do many thingslike view thumbnails and larger previews, change layer states of PSD files, step through Illustrator artboards and InDesign and PDF pages, and see file metadata from within their browser.

    Myth #8: “The Creative Cloud isn’t free (is it?), so if I leave then I will lose all my files.”

    No worries – there is a totally free (for life) level of Creative Cloud membership which provides 10 terrific benefits including free products & services, that anyone can sign up for… If you cancel a paid membership then you’ll have a 90-day grace period bring any cloud storage down to the size of 2GB free (or can buy additional storage separately if you like).  You prob­ably also saved your files locally on your computer as well, before sharing online.

    Myth #9: “Why do only Cloud members get exclusive new features and early upgrades? It must mean Adobe has something against its traditional customers.”

    Actually the Creative Cloud is a different business and financial model from anything that Adobe has done before, and because of that they are able to offer free upgrades to subscription-based customers where they couldn’t previously – read why here.

    Myth #10: “With the Cloud you can’t ever stay on or run previous versions if you want to, you are always forced to update to the latest release.”

    No, in fact it’s optional – and your call. Creative Cloud makes updates avail­able for those who want to install them, but the applica­tion manager will not automati­cally update your systemwithout your go-ahead… You can continue using the versions you have already downloaded, and then choose if and when to install the new releases, whenever is convenient for you.

    Bonus Myth: “If for some reason Adobe decides to stop offering products in the Creative Cloud, then I’ll be stuck.”

    In the event that Adobe decides to discontinue any products in the Creative Cloud, then they will make the most recent full and permanent version of the software available free of charge to active members on an as-is basis. But that seems unlikely to happen, because with the brisk adoption the offering has been receiving – 10,000 new customers each week – the future of Creative Cloud appears bright.

    Do you have any questions or other myths you’ve heard about the Creative Cloud?  Check out our extensive Creative Cloud FAQ, or just ask them below and we’ll get you answers fast!


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